There are an estimated 900,000,000 unique visitors accessing Facebook every month, according to eBizMBA. That being said, not having an account for your snow removal business is not up for debate. Your customers and potential new customers are on social media, so that’s where you should be. By using social media, it allows you to provide exceptional, and often, instant customer service as well as humanize your business. And since social media is a natural extension of search, having an active Facebook account, as well as a few other social sites, improves your presence and “search ability” on the internet. Use this article as a guide to maintaining a strong, effective social presence for your snow contracting business.
We’ll start by taking a closer look at the main social sites that you may want to consider for your business. Facebook, Twitter, LinkedIn and Google+ are currently the four major players.